storytelling through design has the power to shape and change our world.
our story
Uhuru Design is the Brooklyn-based New American furniture design firm specializing in bespoke residential and high-end commercial furniture. Founded in 2004, Uhuru gained attention for its sustainable approach, utilizing reclaimed and found materials through a narrative design process. This design approach generated collections in the Smithsonian and Brooklyn Museums among many others, positioning Uhuru at the forefront of New American Design and contributing to popularizing the “Brooklyn” aesthetic.
Uhuru expanded its scope beyond bespoke residential furniture to encompass office furniture, adapting to the evolving landscape of New York and West Coast startup environments and the emerging "resimmercial" office aesthetic. Today, Uhuru focuses on delivering accessible design to mission-driven clients across residential, hospitality, fast casual, office, co-working, architecture, and interior design landscapes.
our values
freedom
As members of the Uhuru crew, we create and cultivate new and innovative ideas from every seat and function. We are empowered to be free from constraints and the old ways of thinking. Uhuru means Freedom in Swahili. Freedom is in our DNA, it’s who we are, and is the essence of what we do. Freedom means the ability to think, design and build a new and better future for ourselves. We challenge the status quo, and recognize that our brand is a function of our attitude. We are the proud leaders of New American Design, born in Brooklyn to challenge the traditional way of thinking about design.
resourcefulness
At Uhuru, we do more with less and don’t take “no” for an answer. We are scrappy by nature and have a “can do” attitude. Everything that we do is evaluated for efficiency and speed. We commit to invest in the best people and processes and create a culture where we can win.
sustainability
We are accountable to our community, our customers, the environment, and ourselves. We act with integrity and dedication to the crew, the brand, and New American Design. We strive to design and manufacture sustainable products at scale that meet industry leading green certifications and set the standard for environmentally conscious furniture. We challenge the industry’s struggling sense of sustainability.
Circular, conscious, continual. Our approach to supply chain and distribution is focused on continual process improvement and excellent client service.
mastery
At Uhuru we are lifetime learners and strive to continually improve in all that we do. We are focused on our trade, and we are masters of our craft. We strive everyday to be the best that we can, to foster a community of learning, continuous improvement, and excellence. We encourage our team to grow personally and professionally, to challenge the status quo, and to expand our collective skills and capabilities as an organization.